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Customer Story

Health Payer Medicare Engagement

Increasing Medicare engagement through digital self service
40%improvement in appointment attendance
35%of members rescheduled online instead of calling in
30%more active engagement from members

Customer

Fortune 100 Healthcare Carrier

Industry

Healthcare LogoHealthcare

Company size

Enterprise

Region

N. America
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Challenge

  • The health plan wanted to increase medicare member engagement through modern, digital channels
  • The plan wanted to test whether their medicare population would engage digitally for sales appointment setting
  • They also needed to bolster sales appointment attendance rates

Solution

  • Deployed Ushur’s Conversational Apps™ and Invisible App™ to deliver a digital app-like experience for enrollment appointment scheduling, proactive reminders and rescheduling
  • Immediately saw increased member engagement, appointment attendance and call deflection from contact centers