The health plan wanted to increase medicare member engagement through modern, digital channels
The plan wanted to test whether their medicare population would engage digitally for sales appointment setting
They also needed to bolster sales appointment attendance rates
Solution
Deployed Ushur’s Conversational Apps™ and Invisible App™ to deliver a digital app-like experience for enrollment appointment scheduling, proactive reminders and rescheduling
Immediately saw increased member engagement, appointment attendance and call deflection from contact centers
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