By 2025 80% of Customer Service Organizations will have abandoned native mobile apps according to Gartner 360. What will replace them and how will companies communicate with customers to serve them important notifications and retrieve essential documents? Customer Experience Automation is the answer.

Will Roberts, Senior PMM at Ushur, and John Lepore, Global Head of Solution Consulting, discuss an App-Less customer experience, and how companies are building workflows for mobile experiences without native mobile apps. Apps are expensive, tough to maintain, and take a long time to roll out. Explore the future of mobile customer engagement and how Insurers are going App-Free using Customer Experience Automation Platforms with Will and his guests.