My favorite feature of flow-builder/invisible app is the ability to ‘preview’ the engagement from the configuration screen to ensure branding, theming and verbiage will appear as expected. Our customer is delighted that we can deliver custom welcome engagements week-over-week to thousands of members.

Katey KollSenior Product Manager
Benefitfocus

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Challenge

• Client was sending 11,000 letters monthly by mail to educate employer group new hires on their available benefits.
• The mailers were expensive, ineffective, and undesirable to the members who favored a more “green” digital option to receive information.
• The letters were a one-way information push, and the members didn’t have a convenient digital way to interact with questions.

Solution

• The client hired Ushur, and launched Ushur Conversational Apps™ and Invisible App™ to deliver this critical benefit information in an interactive, digital, HIPAA-secure way. The solution starts with critical new hire benefits onboarding support, and opened the door for ongoing benefits-related communications as well.
• This solution is equally effective for reaching other dependents on the plan who are critical in benefits adoption and utilization.