Ushur_unbranded_casestudy

A chance encounter launches an insurer's journey into customer engagement.

They say opportunity strikes when luck and preparation meet. Ushur’s CEO, Simha Sadasiva, must have rattled off his elevator pitch a thousand times. But he’d never given it at 35,000 feet, as he did on one transcontinental flight in 2016.

Download the customer engagement case study below